Press Release / Media Pitch Writer

Write a press kit for {{ANNOUNCEMENT}} (company, date, why newsworthy): 1) News angle: identify the actual hook (milestone/impact/contrarian data/new category) — if there's no real news, tell me honestly and suggest what would create one. 2) Press release (400 words): dateline, strong headline (≤110 chars) + subhead, first paragraph with who/what/when/where/why, 2 quote slots written for the executive and a customer, factual body, boilerplate, media contact. 3) Media pitch email (≤120 words) personalized to a specific beat journalist, offering exclusive data/interview. 4) FAQ for reporters (tough Q included), fact sheet with numbers, and embargo/embargo-break rules. 5) Subject line variants. Every claim must be defensible; mark stats [VERIFY]; avoid "revolutionary" language and hype adjectives. ================================================================================